Common Misconceptions About Content Marketing

SEO and MarketingGreat for beginners

Content marketing sounds like a magic bullet — something that can improve your SEO, boost your traffic, and bring in more sales.

Reality check: it’s not, at least not for everyone.

I’ll clear up three common misconceptions about content marketing and explain the realities, plus how you can find the best use for it based on your business, audience, and desired outcome.